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Shiv Prakash

Expert Profile

Shiv Prakash

Investment Professional | Strategic Advisor | Ex-Hipgnosis & Evercore

Music IP investing, M&A, credit, early-stage technology, sync licensing

Music rights should be underwritten less like entertainment speculation and more like long-duration intellectual-property cash flow with operational leakage, catalog decay, and manager capability as the decisive variables.

Music IP proof

Influence Media Partners and Hipgnosis/Recognition Music Group

Banking foundation

Evercore M&A and Houlihan Lokey Media & Entertainment

Credit lens

Ares Nordic Direct Lending

Current role

Board member, MAIA Universe; VC investor and strategic advisor

Self Attestation

What the author believes their edge is, stated plainly and judged by usefulness rather than title.

Turns fragmented rights terminology into decision frameworks an allocator can compare against private credit, infrastructure, and real assets.

Focuses on the parts of music investing that break models: metadata quality, payment lags, reversion risk, and collection efficiency.

Ranks diligence questions by investment impact rather than producing exhaustive but undirected checklists.

Public Attestation

Trust signals from editorial review, public work, and anonymized allocator feedback.

Shiv's edge is forcing music-rights enthusiasm through an allocator lens: what can be benchmarked, what can fail, and what should be sized modestly.
OpenMinds research review
The useful part was not more music trivia; it was a clearer map of which risks belong to the asset, the manager, or the structure.
Family office analyst, anonymized

Deal Track Record

Named results where available; otherwise representative workstreams are labeled without overstating confidentiality-bound claims.

Music rights primer

Music IP investor lens

Brought direct song-catalog and royalty-stream investing experience from Influence Media Partners and Hipgnosis/Recognition Music Group into the primer's underwriting architecture.

Benchmark design

M&A and credit discipline

Frames music rights through transaction, financing, and downside-protection questions shaped by Evercore M&A, Houlihan Lokey media and entertainment banking, and Ares direct lending experience.

Risk prioritization

Sync and technology angle

As a MAIA Universe board member, stays close to instant music licensing infrastructure across film, series, advertising, social content, and gaming.

Anonymous Investor Profiles

Representative examples of how this author thinks with investors. These are anonymized to protect confidentiality.

Income sleeve exploration

Mandate

Assess whether music royalties could complement private credit and infrastructure income.

Work

Compared yield, liquidity, volatility, correlation, and operational complexity across implementation routes.

Outcome

Defined a conservative entry path through diversified funds and IP-backed credit before direct catalog exposure.

Catalog diligence screen

Mandate

Pressure-test a potential catalog opportunity for concentration and collection risk.

Work

Built a diligence view around top-song concentration, DSP dependence, decay curves, and royalty reporting gaps.

Outcome

Separated attractive cash-flow characteristics from manager-dependent remediation work.